Auto manufacturers warn of counterfeit goods
by Jon Jagelsky, on March 15, 2016
Car manufacturers worldwide are warning consumers to beware of the dangers of counterfeit goods.
"Consumers who install counterfeit parts risk harming their car's performance and value."
Counterfeiting is a big problem, especially for the auto industry. The U.S. Federal Trade Commission estimates that auto component counterfeiting costs $3 billion in the U.S. annually - and $12 billion around the world. And airbags aren't the only parts being illegally copied. Knock-off brakes, steering arms, bearings and clutches can be easily found and inadvertently purchased.
Consumers who install counterfeit parts risk harming their car's performance and value. Most importantly, they threaten their own safety. Modern auto components are often complex, and built with a level of precision that is rarely found in fakes. This increases the risk of a sudden, catastrophic failure.
Manufacturers must work to combat counterfeiting by improving traceability throughout the supply chain. And while it can be difficult for the average person to spot fake parts, better labels can help. An enterprise labeling solution enables centralized control and adds intelligence to labeling.
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