Loftware Named as a Leader in IDC MarketScape
Loftware Recognized in Inaugural IDC MarketScape Study that Evaluates Worldwide Enterprise Labeling Application Vendors
Portsmouth, NH — October 2, 2018 – Loftware, Inc., the global leader in Enterprise Labeling and Artwork Management, with over 5,000 customers in 100 countries, today announced that it has been recognized as a Leader in the IDC MarketScape: Worldwide Enterprise Labeling Application 2018 Vendor Assessment (doc # US44227918, September 2018).
The inaugural IDC MarketScape study, which assesses the capabilities and business strategies of vendors in the space, uses a quantitative and qualitative assessment of the characteristics that explain vendor performance in the Enterprise Labeling marketplace. The new report suggests that companies recognize Enterprise Labeling as an extension of their supply chain application architecture because it is enables efficient supply chain operations. The report also noted that these applications go beyond simply designing and enabling the printing of labels, becoming a mechanism to drive supply chain efficiency, as well as quality assurance and compliance through the alignment of labeling and other enterprise applications.
The IDC MarketScape report recognizes Loftware for its ability to support a wide range of customer, regulatory, and regional requirements across industries. The report highlights Loftware’s longstanding expertise in the market and its ability to seamlessly integrate capabilities with business applications vendors including SAP, Oracle and other enterprise applications. The IDC MarketScape also noted that Loftware has a robust and comprehensive labeling application that is well suited to the label design, print, and management requirements across all industries.
“Loftware views Enterprise Labeling as an extension of the supply chain and positions its products and messaging in a way that resonates with enterprise buyers,” stated Amy Machado, Research Manager at IDC “As a Leader in the market, Loftware has deep experience in Enterprise Labeling and has a strong portfolio of successful global deployments across many industries.”
The IDC MarketScape measures a company’s business strategy based on nine criteria, including: solution functionality and strategy, sharp focus on enterprise labeling excellence, and customer satisfaction and retention. The IDC MarketScape measures a company’s capabilities based on twelve criteria, including: strength of current solution offerings and architectures, functional and technical skills, investments in R&D, and delivering value to customers.
“Loftware is proud to be recognized as a Leader in the Enterprise Labeling space that we have pioneered for over 30 years,” commented Loftware President and CEO, Robert O’Connor, Jr. “Loftware remains committed to investing to advance our leadership position by providing unparalleled software, services and support for our large and fast-growing global customer base.”
For more information download this IDC Marketscape Excerpt.