Ken is currently the Director of Marketing for Loftware and is responsible for all marketing activities. Prior to joining Loftware, Ken was the Director of Product Marketing for Ipswitch File Transfer responsible for all product messaging, positioning and marketing content around the product portfolio. Before Ipswitch, Ken held senior marketing roles within Metalogix, Computer Sciences Corporation, IBM, ATG, and Lotus Development Corporation. Ken holds a BA in mathematics / computer science from Hamilton College and an MBA in strategic marketing from the University of Southern California, Marshall School of Business.
Recent Posts by Ken Allen:
by Ken Allen, on April 7, 2020
Given how many barcode printers options out there, you may feel overwhelmed when deciding on a barcode printer. Hopefully these tips will help you narrow down your choices and simplify the buying process. 1 …
Read Storyby Ken Allen, on April 25, 2019
Barcode labeling has always been mission critical. After all, without labeling, goods don’t move. But the complexity of today’s supply chain environment – multi-node, intricate, global – puts extra pressure …
Read Storyby Ken Allen, on April 11, 2018
On any given day, you must meet customer demands, comply with regulations, eliminate costly delays and downtime, and continue to scale globally. Those competing interests must be balanced with day-to-day …
Read Storyby Ken Allen, on February 21, 2018
Loftware’s web team is constantly working to make improvements and changes to help define and lead the market around Enterprise Labeling Solutions. Recently, we made some pretty exciting enhancements that …
Read Storyby Ken Allen, on May 24, 2017
One of the keynotes at this past week's SAP SAPPHIRENOW and ASUG Annual Conference were the founders of the well know "Life is Good" apparel and accessory lines. Well, if …
Read Storyby Ken Allen, on February 6, 2017
CPG companies need to invest in better labels, including RFID technology. In recent years, a big change that has impacted the consumer packaged goods industry has been the slow shift from …
Read Storyby Ken Allen, on January 16, 2017
The aerospace and defense sectors are cautiously optimistic about 2017, but still have some worries. While the aerospace and defense sectors are approaching 2017 with a generally positive outlook, there …
Read Storyby Ken Allen, on November 23, 2016
![[Video] Chemical Industry Combats Climate Change](https://www.loftware.com/hubfs/Screen%20Shot%202016-11-22%20at%202.35.00%20PM.png)
Many industries are doing what they can to combat climate change, either in response to consumer demands or government regulation. The chemical industry is no different, seeking to move away …
Read Storyby Ken Allen, on November 17, 2016
The Globally Harmonized System of Classification (GHS) and Labeling of Chemicals has undergone a long, slow implementation process since first being introduced by the United Nations in 1992. As of …
Read Storyby Ken Allen, on September 30, 2016
![[Video] Demand For Electric Cars Leads To Lithium Bottlenecks](https://www.loftware.com/hubfs/Screen_Shot_2016-09-29_at_9.26.26_AM.png)
Electric cars like the Tesla Model S can travel for hundreds of miles on a single charge, completely revolutionizing clean transportation. But with sales for these vehicles set to increase …
Read Storyby Ken Allen, on August 31, 2016
![[Video] Don't Let Labels Interfere With Each Other](https://www.loftware.com/hubfs/Screen_Shot_2016-08-31_at_8.23.38_AM.png)
When GHS was first developed, it was meant to replace the confusing web of chemical labeling regulations that were being enforced in the U.S. and around the world. But even now …
Read Storyby Ken Allen, on July 21, 2016
In an automated manufacturing future, labeling is just as important as ever. Manufacturers have historically used mechanization to extract more productivity out of their workforce. This has culminated in record-high …
Read Storyby Ken Allen, on June 13, 2016
In the U.S., different states may have different regulations regarding the labeling of toxic materials. But not all retail businesses that do business nationwide respond to these rules in the same …
Read Storyby Ken Allen, on June 2, 2016
Mexico plays an important role in the North American auto industry. Thanks to competitive wages, free trade agreements and a strong location, the nation has proven to be an attractive investment …
Read Storyby Ken Allen, on May 26, 2016
Loftware just wrapped up this year’s Sapphire NOW, the annual conference and largest global supply chain event, hosted by SAP and their Americas User Group, ASUG. Loftware connected with the …
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