Enterprise Barcode Labeling

This report analyzes key requirements and investment considerations for enterprise labelinf solutions, and presents VDC's perspective on how enterprise customers are considerinf, evaluating, and ultimately purchasing labeling solutions. With an aim to present the underlying costs associated with labeling errors, the focus of our end user research has been on quantifying the impact of the errors from the standpoint of lost dollars anf diminished brand equity. Our analysis is backed by extensive primary research across the following communities -  barcode printer hardware OEMs; labeling solution software vendors; enterprise application providers; system integratprs; and enterprise and users.