[Video] Barcode Labeling History: Efficiency Gains

by Maureen Perroni, on July 27, 2016


When barcodes first became available to retailers in the U.S., it didn't take long before they were quite popular. The industry was excited about the possibility of increased savings and efficiency.

In fact, one 1970 study by McKinsey & Company predicted that barcodes would save retailers $150 million every year. If anything, this may have been a lowball number. In addition to allowing cashiers to significantly boost their rate of item checkout, the technology also made it easier to process product information and manage inventory.

Today, more than 60 percent of American grocery stores are equipped with barcode scanners. Their widespread adoption has forever changed how both sellers and customers interact with their products. 

Thanks for watching, and check back next week to learn about the future of barcodes and barcode labeling.

For more on Enterprise Labeling check out the special report from Loftware and industry analyst, VDC Research.

Enterprise Labeling Special Report