[Video] Global trade spreads counterfeit drugs
by Laura Johnson, on April 6, 2016
The market for counterfeit drugs endangers consumers and costs the pharmaceutical industry billions of dollars in lost revenue each year.This market is growing. Decentralized pharmaceutical manufacturing and increasing global trade make it easier for counterfeiters to spread their products around the world. Sometimes, even doctors can't tell the difference between a real drug and a fake.
The implementation of track-and-trace systems are expected to control counterfeiting and help care providers recognize legitimate drugs. But the industry will not be able to move forward on track-and-trace without a system of serialized barcode labels.
An Enterprise Labeling Solution can help pharmaceutical manufacturers and distributors centralize their labeling platform and automate a complicated process. This will provide the industry with the consistency and control necessary to identify legitimate products.
To find out more about pharma labeling, check out our webinar with customer Ferring Pharmaceuticals.