Max Manikian

Max Manikian

Max Manikian brings 15+ years of Enterprise Software experience to the Loftware team. As Director of Global Sales Operations, Max specializes in working with mid-market to large enterprise operations in the consumer goods and manufacturing industries. His customers include well-known brands such as: Harley Davidson, Johnsonville Sausage, Trek, Serta, and Helen of Troy.

Recent Posts by Max Manikian:

by Max Manikian, on July 20, 2021

Have you ever thought about the advantages of enlisting in a standardized and centralized approach to labeling? Allow me to explain how labeling in this manner offers reduced maintenance and …

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Topics:Labeling Trendsenterprise labelingStandardizing Labeling

by Max Manikian, on January 8, 2020

Artwork management software can negate common content management challenges. Projects such as Artwork Management for product packaging can only proceed smoothly when stakeholders have the resources they need to succeed …

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Topics:Consumer ProductsRetailManufacturingLabelingLoftware News

by Max Manikian, on June 24, 2019

Can an internet outage halt your manufacturing capabilities? Today's manufacturing operations have to keep moving to ensure their production, warehousing and logistics capabilities keep up with the competition. If your …

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Topics:Supply ChainManufacturing

by Max Manikian, on January 23, 2019

Label printing at global organizations brings unique challenges. Supply chains that circle the globe are no longer an aberration or extreme case - it's normal for companies to produce and ship …

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by Max Manikian, on November 29, 2018

What's the benefit of getting a product on the market quickly? Putting products on store shelves quickly - and making timely changes to those items when necessary - has clear …

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Topics:RetailManufacturingArtwork Management

by Max Manikian, on September 17, 2018

In the e-commerce era, branding on shipping labels may be especially important. Retail sales models change constantly, with customers' preferences and access to online shopping methods empowering companies that sell …

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by Max Manikian, on August 6, 2018

Customs can be a problem for companies with inadequate labeling. Shipping goods around the world is commonplace in the current global marketplace. Online sales and instant communication have opened up …

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Topics:Supply ChainLabelingTrack & Traceability

by Max Manikian, on July 5, 2018

Digitization and automation in the supply chain may represent the keys to greater efficiency and productivity. These processes aren't about creating logistics operations without human input. Rather, they're designed to create …

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Topics:Supply Chain

by Max Manikian, on February 28, 2018

How do companies keep counterfeit goods out of the supply chain? Shipping and logistics companies moving products around the world have to contend with the possibility of counterfeit goods sneaking …

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Topics:CounterfeitingSupply ChainTransportation & LogisticsLogistics

by Max Manikian, on February 23, 2018

Bracodes and warehouses go together, and the connection is deepening. The era of warehouses managed manually is quickly passing into history. Today's fulfillment and distribution centers are too large - …

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Topics:Supply ChainRegulatoryLabelingLogistics

by Max Manikian, on February 12, 2018

Third-party logistics providers will be very active in 2018. There is a distinct need for speed and efficiency in today's transportation and logistics industry. For many organizations, getting the hoped-for …

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Topics:LabelingTransportation & Logistics

by Max Manikian, on December 11, 2017

The IoT can illuminate the manufacturing world in ways that were previously impossible. The tiny, mechanical actions transporting products from one stage of the manufacturing process to the next benefit …

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by Max Manikian, on October 16, 2017

Barcodes bridge the digital and physical worlds of the supply chain. Using barcodes to track goods through companies' supply chains is hardly a new idea. However, there is a new …

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Topics:Supply ChainRegulatoryLabeling

by Max Manikian, on September 6, 2017

What's the relationship between manufacturers and their logsitics providers? Manufacturers are competing on variables such as speed and efficiency today, but there's only so much they can do by improving …

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Topics:Supply ChainManufacturingLabelingTransportation & LogisticsLogistics

by Max Manikian, on June 26, 2017

Printers and software must both be optimized for barcode labeling success. Keeping the manufacturing supply chain moving means increasing the speed of every individual step of production, labeling included. Seeing …

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Topics:Supply ChainManufacturing