Guenther Martin

Guenther Martin

As Director of Sales for EMEA at Loftware, Guenther Martin is responsible for revenue growth and sales development in key vertical industries including Life Sciences. Guenther has more than 15 years of experience driving sales within top technology companies worldwide while building strategic, high-level relationships with customers and partners.

Recent Posts by Guenther Martin:

by Guenther Martin, on October 10, 2019

The EU MDR and IMDR regulations are approaching implementation. The European Union is rapidly approaching the implementation date for a new set of regulations, the EU Medical Device Regulations, designed to standardize …

Read Story
Topics:Medical DevicesHealthcareRegulatoryTrack & TraceabilityGS1UDI

by Guenther Martin, on July 10, 2019

In a recent report we explore how Loftware supports organizations around the world in optimizing their time to market. One such way is by integrating Enterprise Labeling with business applications to …

Read Story
Topics:SAP LabelingLabelingSAPOracle

by Guenther Martin, on February 19, 2018

Barcodes remain an essential tool in pharmaceuticals. The need for accurate pharmaceutical tracking, enabled by barcode labels, is clear due to the potential consequences if data is insufficiently traceable. Quality …

Read Story

by Guenther Martin, on April 21, 2017

Billed as the largest global event for pharmaceutical supply chain leaders and their teams from top companies, LogiPharma kicks off next week, April 25 – 27, at the Montreux Music …

Read Story
Topics:PharmaceuticalsSupply ChainLabeling